Competitor analysis

Competitor analysis is a key step for any company that wants to succeed in the local or foreign market. Without a thorough competitor analysis, you may as well just be wasting your time and money on ineffective strategies. Put yourself in our hands, with us you will better understand the market and identify your competitive advantages.

I want a thorough competitive analysis
eVisions

Why do you need a competitive analysis?

You will understand the market

And better understand your competitors and customers

  • Analysis helps you gain a deeper understanding of the market you operate in. You'll discover trends, customer needs and the strengths and weaknesses of your competitors to more confidently identify threats and opportunities.

Identification of competitive advantage

And you'll know exactly what else to improve

  • Analysis helps you discover how you are better than your competitors
  • It also identifies areas where you can improve to be more competitive and visible

You will know exactly how to target

And avoid the risks

  • Monitoring your competitors inspires you to innovate and improve your service/product
  • You minimise the risks associated with doing business. You can react and adapt to market changes in time

How do we go about creating a competitive analysis?

01We know your business

  • First, we get to know your business and market and find out what the specifics are. We identify your competitors and see who your customers are. Existing and potential.

02We collect data

  • We then collect all data about your competitors that are related to your business, whether directly, marginally or only theoretically.
  • We will mainly focus on the competitors' marketing strategy, both offline and online. We will also examine their PR, pricing, websites, payment and delivery methods, products and services.

03We process the data

  • After getting all the necessary data, we clean the whole data file. We compare, sort and prepare the important information for the next step.

04Evaluate the data

  • Competitor analysis itself is an important basis for further development of a website, but without specific recommendations it can easily end up in a drawer.
  • That is why we will pull out specific and clearly graspable conclusions, recommendations and direction for your website development from the collected data.

05We will forward the output and recommendations

  • We will provide you with clearly prepared tables and an output document to help you understand and put everything into practice.

Why do you need a competitive analysis from evisions?

Comprehensive overview

Competitor analysis from us, the experts at evisions, will give you a comprehensive view of your online competitive landscape, thanks to our expertise in digital marketing and SEO. You'll discover new opportunities to improve your website. You will understand how many links you should get, what keywords you are missing, what type of content you should publish and what features to implement.

17

We currently work with our clients in 17 European markets, where we have robust data, know-how and a network of digital online marketing partners.

International team

We have an international team of 8 native speakers and marketing expansion experts from 5 different countries right here in Prague. We know Germany, Poland, Slovakia, Austria and Hungary as well as the Central Bohemian Region.

7 years of experience

Our greatest experience is in the DACH and CEE regions, namely Germany, Austria, Poland and Hungary. We also have a strong focus on markets in the UK, France, the Netherlands, Spain, Romania, Belarus and Slovenia. However, we have also worked with clients in more distant markets, including the United Arab Emirates and the USA.

The largest companies

You won't find many better examples of foreign expansions from the Czech Republic than Notino, Livesport, Eurowag and FTMO and we had the privilege to be there for all of them. We've helped New Yorker or Douglas into the Czech Republic, so we know the other side of the story.

Work with us

Non-binding inquiry

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We will get back to you within 24 hours.

Why us?

  • Dozens of analyses performed
  • 17 European markets
  • 7 years of experience - Specializing in CEE and DACH
  • International team - 8 native speakers
  • Strong know-how - Data, partners, expansion across Europe
  • Proven track record - Notino, Livesport, Eurowag, FTMO
  • We can analyse in Slovak, English, German, Polish or Hungarian

Certificates

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FAQ

What is competitive analysis?

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Competitor analysis is the process of identifying competitors and evaluating their strengths and weaknesses. The aim is to gain a deeper understanding of the market and identify competitive advantage.

Why is competitive analysis important when expanding abroad?

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  • Understanding the market: Helps identify key players, their strategies, strengths and weaknesses.
  • ** Opportunity identification:** Reveals gaps in the market that you can exploit.
  • Risk minimization: Allows you to anticipate and prepare for competitive pressures.
  • Strategy Formulation: Provides the basis for developing an effective market entry strategy.

How often to perform a competitive analysis?

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Competitive analysis should be carried out on a regular basis, ideally once a quarter or at least once a year. The market is constantly changing, so it is important to keep up-to-date with the competition.

How much does a competitive analysis cost and how long does it take?

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The processing time is usually 3 to 5 weeks depending on the scope and current capacities.

The price varies according to the size of the site and especially the industry in which you do business.

  • Smaller industries - 26 250 CZK to 35 000 CZK
  • Medium industry - 35 000 CZK to 52 500 CZK
  • Large industry - from 52 500 CZK

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